Tag: social

Ice Bucket Challenge  

The Ice Bucket Challenge Craze

Niamh Jones - 26/08/2014

The Ice Bucket Challenge has flooded our news feeds over the past week; with our friends, Facebook friends(there’s a difference) and people we half know, being drenched with ice cold water. A hilarious thought. But when every other post on our social media is a new Ice Bucket Challenge video, we asked our panel whether […]

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Social Media  

How to: handle your customers online.

Niamh Jones - 19/08/2014

Two-way conversation has never been easier between companies and consumers; as social media, smartphones, and tablets become an essential part to our daily living, it has certainly never been simpler for a brand to engage with a consumer. The opening of this two-way communication has made consumers more demanding when it comes to complaint handling. We […]

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Facebook social experiment  

Facebook’s Social Experiment Stirs Emotions Amongst UK Consumers

Niamh Jones - 08/07/2014

In recent news, it came to light that Facebook had been manipulating nearly 700,000 of their users. This social experiment altered which emotional expressions the users would be subjected to; half of the users would see more positive updates, whereas the other half would see more negative. Facebook then found that those subjected to less negative Facebook […]

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