Tag: Household Appliances

Samsung Home Appliances Consumer Opinion  

Samsung home appliances perceived well by consumers

Niamh Jones - 20/05/2014

Samsung have a huge product range when it comes to home appliances, although it was unsurprising that on the whole Samsung are most commonly associated with their stance in the mobile phone market. Andrew, from Alton, said “I think Samsung are leading the way in every field”. Samsung home appliances scored well in the Net […]

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Samsung Vs Dyson: which advert is more effective?  

Samsung Vs Dyson: which advert is more effective?

Niamh Jones - 27/01/2014

We asked our panel of UK consumers to review two adverts, both for washing machines, one from Dyson and one from Samsung. We had a really quick speed of response, with a number of our panel finding the comparison of two adverts very engaging.      

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