Tag: clothing

Primark Profits Soar  

Primark’s profits soar, discover what they are doing right.

Niamh Jones - 18/08/2014

As Primark’s profits surge and they become an essential shop for any high street, we surveyed our panel of UK consumers to see why Primark are doing so well. From our initial NPS analysis (find out more about Net Promoter Score – NPS), it seems Primark have scored just below average. Hear from our panel […]

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boohoo brand review  

How UK Consumers Perceive Boohoo.com

Niamh Jones - 10/06/2014

We asked our panel of UK consumers what they thought of the Boohoo.com brand; with survey integration, we discovered that Boohoo.com on the whole are pleasing UK consumers. Overall sentiment analysis suggested that 68% of the panel felt positively towards the Boohoo.com brand, with a further 24% commenting neutrally. Boohoo.com appeared to have a higher […]

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