Tag: Banking

Banking Sector UK  

The banking sector through the eyes of the UK public

Niamh Jones - 20/07/2014

Discover in this report how consumers feel about banking in the UK, who they bank with, what they believe their bank are doing well, and where they need to improve their offering. On the whole, our panel seemed relatively happy with their bank; sentiment analysis revealed that just over 85% of the panel commented positively. […]

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Banking Sector UK  

The banking sector through the eyes of the UK public

Niamh Jones - 20/05/2014

Discover in this report how consumers feel about banking in the UK, who they bank with, what they believe their bank are doing well, and where they need to improve their offering. On the whole, our panel seemed relatively happy with their bank; sentiment analysis revealed that just over 85% of the panel commented positively. […]

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Santander – Simple, Personal, Fair.  

Santander – Simple, Personal, Fair.

Niamh Jones - 11/03/2014

Santander has launched their largest advertising campaign to date, ‘simple, personal, fair’. This seemed to be quite a hit with our panel, with just over 63% commenting that they enjoyed the advert. Gerard, from Belfast, said “I have to admit that it would be quite rare that I would say something like this regarding banks, […]

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NatWest Cashback Plus TV ad 2013  

NatWest Cashback Plus TV ad 2013

Niamh Jones - 23/01/2014

A strong advertising campaign from NatWest confirms their stance as an inclusive brand. Our panel of UK consumers on the whole felt after the advert that NatWest banking is for anyone and everyone, that to them it doesn’t matter who you are – everyone will receive the same treatment..      

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