Success Stories

We aim to empower brands to be the best they can be… take a look at the success our customers are having using video insight powered by Voxpopme

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How Alaska Airlines uses a hybrid approach to customer feedback to drive action and improve the customer experience

Video feedback is getting Alaska Airlines stakeholders to really pay attention to customer data. The empathy created by video is now key for ensuring customer-centricity and the highest ratings of satisfaction.

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How Shell used Voxpopme to better understand consumer needs and bring them into the heart of key decisions

By sharing the consumer videos alongside their quantitative data points, Shell Insights was able to truly connect with consumers in a way that data alone doesn’t allow.

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How Clorox uses Voxpopme to humanize consumer insight and make better business decisions

Clorox aims to discover where, how and why multiple brands and products fit into customers' lives. Clorox's insight teams wanted to allow customers to better articulate feedback beyond the confines of text, scores and rating scales, all while telling better stories.

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How Wendy’s leverages video insight to bring the consumer to the forefront of brand experience and strategy

To overcome the pressure to be more effective with fewer resources, Wendy's turned to Voxpopme to deliver high-quality video feedback, faster than ever before.

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How Microsoft used Voxpopme to cast the best talent in their ad campaigns for increased ad effectiveness

To ensure relatable advertising, and determine which characters would make ad campaigns most appealing, Microsoft partnered with Voxpopme to go beyond traditional quant research with agile qual.

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How Asda used Voxpopme to bring retail customers into the board room and in front of the C-suite

Asda's mission to help shoppers ‘Save Money and Live Better’ underpins its approach to business. So, when the retail giant wanted to gain a deeper understanding of the 18 million customers who shop in its stores every week, they turned to VideoCX by Voxpopme.

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How Exterion used agile video to understand how commuters consume out-of-home advertising

After winning TfL’s £1 billion advertising contract for the London Underground rail estate, out-of-Home advertising specialists, Exterion Media set out to heighten their understanding of commuters.

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How Fremantle used Voxpopme to understand American Idol audiences and drive broadcast strategy

Diversified research studies had previously revealed that American Idol viewers are heavy social media users, but with another season of the show fast-approaching, Fremantle's insight team recognized the need to enhance their understanding of this crucial audience.

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Want to be the next innovative brand to tap into video feedback?  You'll be in good company.