Category: Miscellaneous

Beautiful young couple going shopping and carrying shopping bags.  

Three reasons why the customer experience is broken and how it can be fixed

Camilo Martinez - 04/12/2015

Caring about customer experience (CX) benefits your customers and creates business success. Simply put, customers are, in part, what enables you to achieve your business goals. Knowing what your customers want not only gives you fresh and first-hand feedback to improve your offering, but gives you a competitive upper-hand. People’s wants, needs and tastes are […]

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7 TED Talks Every Market Researcher Needs To Watch

Niamh Jones - 03/12/2015

We’ve drawn up a list of 7 fantastic TED Talks that every market researcher should watch at least once! From industry professionals, to experienced marketers, and even a physician. Discover tools, tricks and essential info to truly understand your consumers and be successful in the market research industry. 1. Malcolm Gladwell has to take the […]

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Employee Engagement  

Supercharge your pitch with Voxpopme

Tom Higgins - 02/10/2015

Voxpopme supercharge surveys with video questions for a deeper understanding and greater impact. However, whilst at ESOMAR Congress 2015, we decided to put our technology to good use on the show floor. We did this by asking exhibitors at the Market Research event to deliver their one minute elevator pitch.  We collected the great responses […]

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Voxpopme is hiring – PHP Developer needed

Tom Higgins - 07/09/2015

Location: ​Birmingham Job Type: ​Permanent, full­ time Salary​: £32,000 – ­£36,000 The Opportunity Due to rapid growth we are looking for a strong PHP developer to join the VoxPopMe team. After launching into Asia and US markets we need a solid, self motivated developer focused on both growth of current product features and maintenance of […]

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Voxpopme is hiring – Business Development Exec needed

Tom Higgins - 04/09/2015

Voxpopme is set to continue its rapid expansion with the addition of a Bus Dev Exec to the UK team. The new position is set to build upon our rapid expansion in the market research and customer feedback space after a number of other recent new hires in the UK and North America. Location: Birmingham, […]

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The Chief Customer Officer

Tom Higgins - 14/07/2015

The vital internal voice of the customer There has been a flurry of new ‘C’ level job titles in recent months and years. We’ve had the Chief Digital Officer (CDO), the Chief Data Officer (also confusingly abbreviated to CDO) and now we see the emergence of the Chief Customer Officer (or CCO). Jaded cynics are […]

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VoxPopMe Launches “Theme Explorer”; Revolutionises Video Response Technology for Market Research

Tom Higgins - 16/06/2015

New tool allows researchers to organise and analyse video response content quickly and effectively 16 June 2015 – Atlanta, GA – VoxPopMe, the leading platform for capturing short video responses for market research, today announced the launch of its new Theme Explorer tool.  Theme Explorer uses advanced thematic analysis to organise video content such as […]

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Why video is about to cross the chasm for research…

Tom Higgins - 15/06/2015

Originally posted as a guest blog by Dave Carruthers on Green-Book.org. At VoxPopMe we focus on the capture and analysis of short-form videos for market research. Through mobile apps, communities and the integration of our technology into larger quant studies we have captured more than 250,000 short 15-60 second selfie-style videos in the past two […]

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VoxPopMe is hiring – US Business Development Exec needed

Rebecca Jackson - 18/05/2015

Location: Raleigh-Durham, NC Salary: $40,000+ (DOE) plus commission Type: Permanent/Full-Time The Opportunity  VoxPopMe, truly one of the global leaders in remote video market research, is looking for a Business Development Executive to join their fast-growing team. As we continue to grow in Europe, US and Asia, we need a solid, self-motivated BDE to accelerate revenues […]

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Brand Review: Nissan

Isobel Doster - 14/04/2015

Since their alliance with Renault in 2013, the Nissan Motor Company have been named the fourth biggest automaker in the world. However, we wanted to find out whether the public thought that Nissan were worthy of their international status. Thus, we asked a panel of UK consumers to talk about their perception of the brand […]

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