Qualitative Feedback at Incredible Speed, Scale, Depth, and Value

Video feedback allows you to better understand your customers and build empathy with agile qualitative insight at scale.

Keep a pulse on the ever-changing behaviors and mindsets of the people that matter most to your business, to influence and drive action, empowering better decisions.

Trusted by

The #1 Solution for Qualitative Insight

As voted by Researchers, for Researchers in the 2020 GRIT report.

Agile Qual is the most efficient way to gain empathy for your business. Don’t just take our word for it, we were voted the number one company by the definitive strategic guide to consumer insights, the Greenbook Research Industry Trends Report.

Turn you qualitative research agile with video feedback.

What is Agile Qual?

Video feedback allows you to capture that depth of understanding you’ve been looking for from the people you care about most, at a fraction of the time and cost of focus groups and interviews.

Reach respondents anywhere in the world with a series of questions they can respond to via self-recorded videos, to tap into real in-the-moment opinions, understand behaviors, and hear their stories.

The Voxpopme Platform

Automated transcription and video analytics take the pain out of sorting through video responses, so you can spend less time searching for answers, and more time telling better stories.

Easy to use video editing allows you to quickly craft compelling stories to share throughout your organization and really make an impact.

Customer Experience

Interview with Michelle Gansle: Insights Transformation During Uncertain Times

We recently sat down with Michelle Gansle, the global lead for insights transformation at Mars, to hear her recommendations for research during uncertain times in light of the COVID-19 pandemic.     The world is changing rapidly these days, and the environmental and economic shifts in the world are having a major impact on insights teams and brands as a [...]

We recently sat down with Michelle Gansle, the global lead for insights transformation at Mars, to hear her recommendations for [...]

Rich Qualitative Feedback at Incredible Speed & Value